2007 Operational highlights
Highly effective life marketing campaigns and savings-related new-generation products helped us to consolidate our leadership positions in both the individual and group life markets.
Concepts that flexibly combine multi-products, such as Familis in the retail market and Modulis in the market for small and medium-sized enterprises, continue to give us a competitive edge in the non-life market.
Familis, the retail package launched in 2002 which combines different contracts and allows flexible premium payments, recorded sharp growth rates and has established an outstanding reputation. Today, there are more than 380,000 Familis policies, with an average of 2.3 insurance covers per policy.
The broker channel also introduced new packaged insurance products under the Modulis concept covering the risks specific to different target groups, such as dentists, bakers and pharmacists.
In a survey of 500 Belgian brokers by a leading consultancy firm (AT Kearney), Fortis Insurance Belgium delivered a repeat performance (compared with 2005), taking first place in life and non-life and second place in group life.
2008 Focus
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Leverage our cross-selling and multi-channel expertise by implementing a new synergy model (VIP-strategy)
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Exploit the untapped potential in the group life SME market by launching the Pension@work concept
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Implement operational excellence strategy
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Continue to pursue our product and service innovation strategy, both at Life (e.g. SRI funds) and Non-Life (e.g. enlarged pack offering)
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Finalise the ongoing Non-Life platform integration, which will significantly improve our time to market and customer service




